Recent posts
Money Talks
Is Blockchain The Future Of Finance?
05 November 2024
Industry Experts
How to Use Videos to Accelerate Your Sales Pipeline
28 October 2024
Constructive Criticism
Outdoor Renovation Ideas to Boost Property Value
23 October 2024
Industry Experts
How Custom Stationery Can Help Your Business Stand Out
22 October 2024
Popular posts
Extravaganza
Trending Music Hashtags To Get Your Posts Noticed
24 August 2018
Geek Chic
How To Fix iPhone/iPad Only Charging In Certain Positions
05 July 2020
Extravaganza
Trending Wedding Hashtags To Get Your Posts Noticed
18 September 2018
Money Talks
How To Find Coupons & Vouchers Online In South Africa
28 March 2019
5 Marketing Facts That Might Kill Your Sales
07 November 2019 | 0 comments | Posted by Sandra Larson in Industry Experts
Sales go hand in hand with marketing. It is a well-known convention of an active business. An effective market strategy will bring to any company with a significant number of leads and prospects. The main problem existing in the majority of companies is the wrong treatment of a connection between sales and marketing departments. They are often not around each other at the workplace, although these departments, more than any other, should work very closely together.
Below are more delusions of big companies.
5 Truth Facts Misleading Marketing Teams
1. Your customers act the same way as you do
Thinking that the buyers make their buying decisions the same way as you do yours, is wrong. People are different. You should bear in mind that the trick which affects your buying behaviour, won’t work with another buyer. Don’t also rely on last-year success. It might happen that your customers have changed. They may differently perceive the information about your services or products.
Think of new sales tools that may surprise people. Get to know your clients better. Carry out comprehensive research on rival products and people who buy them. Think about the main advantages your competitors offer to people.
Explore who those people are: what is their average age, the location where they live, professions, etc. Draw a portrait of your company’s target audience and design your services and products following this portrait.
2. Social selling is a waste of time
Don’t underestimate the power of social sales. Modern sale techniques include building close relationships between a company and its customers. It works best in B2B sections. Social media has become an integral part of our lives. Social marketing can boost your earnings considerably.
SMM specialists conduct in-depth research on the market, work closely with content strategists, develop the best media pitches plans, and implement automation programs and software for the efficient working experience.
Your website developers, as well as designers, have to work also on better user experience and explicit content for the buyers, understand well the benefits you offer.
3. Specialists who work in marketing will enhance profit.
This truth fact is slightly wrong. Don’t rely only on your managers working in the marketing department. Sales managers have to learn the tools and methods that the marketers offer.
They frequently start the conversation with the customers. First, that’s why they have to be aware of the fact that they are the core elements in the selling process.
4. Modern tools are too complicated to use
Blogs and websites are now must-haves marketing sales can’t go without these digital assets. Think wider! Find out, for example, how Big Data can help your business grow. The words that sounded scary for us have already entered our lives and changed it substantially.
Implementing Big Data technologies in your company will allow it to develop your business. Big Data is a revolutionizing technology that offers the best analytical tools that can quickly process the information and provide precise results.
5. Our strategy is the best
Thinking that your sales specialists are the best can play tricks on you. Conduct comprehensive research on your competitors’ selling techniques and how effective they are. Use the research results to improve the strategies. Pay attention to new teaching methodologies for educating your team.
Provide funding for the education and training of your employees. These were the top mistakes in marketing sales that can be observed in any business. The main recommendation to the businessmen is to feel the pulse of the market events and new strategies that appear every day.
Here are some ideas to use for better selling results:
- Track the success and failures of your campaigns regularly.
- Use all valuable opportunities to promote your services and products, including social media channels, digital instruments, and print media.
- Launch powerful email promotions on special occasions and holidays.
- Test your advertising materials before starting a campaign.
- Build close and strong relationships with buyers.
Listen to your representatives and customers opinions and recommendations and take them into account. Be respectful to your clients and don’t forget about live communication!
About the author
Sandra Larson is an experienced writer and editor on same day essay.com. She enjoys helping college students develop and improve themselves by sharing useful tips and insights on her website regularly. During her free time, you’ll find her walking in the forest or playing with her dog.
Tell us your story
Would you like to write for nichemarket just like Sandra has? Find out how to submit a guest post and when you're ready, you can contact us.
Are you looking to promote your business?
South African businesses can create your free business listing on nichemarket. The more information you provide about your business, the easier it will be for your customers to find you online.
Registering with nichemarket is easy; all you will need to do is head over to our sign up form and follow the instructions. If you require a more detailed guide on how to create your profile or your listing, then we highly recommend you check out the following articles.
Recommended reading
If you enjoyed this post and have time to spare why not check out these related posts and dive deeper down the rabbit hole that is sales and marketing.
- 10 Powerful Words to increase your Sales!
- Get More Sales On Your eCommerce Site With Shopping Ads
- How To Drive Traffic and Sales From Your Order Confirmation Mail
- Double Your Sales With These Google Analytics Reports
- Why Ranking #1 Does Not Always Equal Improved Leads or Sales
Tags: Sales , Guest Post
You might also like
5 Ways To Make Your E-commerce Store Stand Out
18 October 2024
Posted by Brigitte Evans in Shopaholics
A look at some key points you will need to master if you plan to make a success of your online store and grow your brands e-commerce sales going fowa...
Read moreOutdoor Renovation Ideas to Boost Property Value
23 October 2024
Posted by Mark Bingham in Constructive Criticism
Discover expert tips on maximizing your home's appeal and increasing its value, including going solar, improving your landscaping and deck design, an...
Read more{{comment.sUserName}}
{{comment.iDayLastEdit}} day ago
{{comment.iDayLastEdit}} days ago